News Podcasting Tips

Create Exclusive Podcast Extras with Private Episode Sharing

(Updated September 2019)

Velvet ropes are seductive. We all want to be in on the mystery, to be one of the few to enjoy what’s behind them. Their very appeal lies in their exclusivity; not everyone gets to go back there. And it’s an ingenious, while simple, marketing tactic that both rewards current fans and clients and draws new ones in.

But how can you apply exclusivity to your podcast when it’s public and accessible to everyone?

Spreaker is offering a solution that allows you to share your episodes with a few select listeners: introducing Private Episode Sharing (and from September 2019 also Private Show Sharing)!

And it’s a feature that can serve you both in front of and behind the scenes. Here’s how you can use private episode sharing to excite listeners and improve the podcasting process.

Set up limited-access episodes

Creating exclusive content that only a select few listeners can access is a great way to show thanks. If listeners have stuck around since the beginning or performed a specific action—like donated to your podcast or bought one of your products—you can reward them with an episode that can be listened to by them and only them. And that special content can be whatever you want it to be, from teaser trailers, to interview extras that were cut for time, to insights on the real secret of your success. All you have to do on your end is ensure that the quality of this extra content is high. You want to entice listeners who can’t get to it to do whatever it takes to do so, and that, in turn, garners you more plays, donations, and clients.

Exclusive content can also be the principal way you monetize your podcast. Your podcast could be the product you sell to clients. For example, let’s say you offer language classes over the course of a podcast season. You can set it up so that only those who pay for the course will receive the private link or be able to access the page it’s embedded on. In that way, your podcast is your business.

Create an internal podcast for your company

Podcasting has become a popular medium for internal communications at companies of all sizes. In fact, company podcasts are overtaking company newsletters. Aside from announcing company milestones and giving star employees the public recognition they’re due, podcasts can bring the company culture out to remote workers and bridge time zones. And with special private links to episodes that only employees can access, sensitive information can stay internal.

Improve the production flow

Private sharing can be particularly useful when you’re still in the production stages of your podcast. Co-hosts, producers, or sponsors may need to access your episode before you unveil it to the public: to review final edits, make sure commercials are where they need to be, and check if its contents are as current and relevant as when it was first recorded. Plus, sharing an episode in its final form, in the way it’s meant to be listened to, is quicker and clearer than sending a giant MP3 file via an email or cloud network.

How to share your private episode

Private episode sharing is available to all Pro users who have upgraded to the Broadcaster, Anchorman, and Station plans. You can get a special link the episode can be accessed to through the CMS.

From the CMS, choose the show the episode is a part of, and from there, select the episode you want to share.

In the episode’s settings, you’ll be able to edit its “Visibility.” Change it to “Limited Access.” A new link will appear that you can copy and paste anywhere.

You also have the option of adding an embedded player of the private episode into a page you control the access to.

Ready to test it out for yourself? Access the CMS and get your link!

If Private Episode Sharing isn’t quite enough and you want to make your whole podcast private, that’s possible too! Take a look at why Private Show Sharing has even more benefits for how you podcast in our blog post


If can’t access Private Episode Sharing, upgrade to a Broadcaster, Anchorman, or Station plan now to start sharing exclusive content!

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21 Comments
  • rich Aug 29, 2019 at 11:31 pm

    are you able mange the timings episodes switch from private to public. E.g. have a public show but make each new episode private for 7 days by changing visibility by episode. Would this then prevent each new show being distributed by RSS until you make it public? This way episodes could be exclusive for 7 days before being distributed to apple, spotify etc?

    • Sergio La Rosa Sep 2, 2019 at 12:04 pm

      Hello Rich,

      You can currently do it manually and change the visibility option for your episodes after the 7th day. Your idea it’s definitely smart I’ll be sharing it with the rest of the team, so we can consider implementing it in the future.

      Best

  • Scott Wild Apr 4, 2019 at 5:50 am

    Are you able to allow people to subscribe to the Limited Access podcast via their podcast players in mobile devices if they have the RSS Feed URL? I want them to be able to get the latest episodes on their phones, but I don’t want to make the episodes public.

    • Sergio La Rosa Apr 4, 2019 at 9:20 am

      Hello Scott,

      Not yet, but there will be a feature like this in the future 🙂 In the meantime, any listener getting the private episode link can access it at any time, also from mobile devices.

      Sergio

  • keith Mar 24, 2019 at 1:57 pm

    Hello I am helping someone setup a podcast. I have got a free Spreaker account and tested the ability to do audio broadcasting using the PC software. I like the option to stream automatically from the embedded player on her WordPress site whenever I go into live broadcasting mode in the software.

    The problem I have is the software doesn’t stream to the site if I choose the Private setting in broadcasting mode, as she wants to keep all live streams and recordings to private for a membership site. Will I be able to do this if she registers for a Pro account, and if so can you please explain how this is done?

    Thank you
    Keith

    • Sergio La Rosa Apr 3, 2019 at 3:08 pm

      Hello Keith,

      The solution currently is available only for podcasts, not live streams. If you need further assistance with setting up your account please contact us at support[at]spreaker[dot]com.

      Sergio

  • Jorge Oct 2, 2018 at 1:48 am

    Can I restrict the domain(s) in which my private episodes can be embedded or does anyone with the limited access link can listen them? Thanks!

  • Jorge Sep 24, 2018 at 3:24 pm

    This is a great feature I’ve been looking for! I know I can’t make an entire show private, but how many episodes in a show can I set to private? Thanks!

    • Chiara Sagramola Sep 28, 2018 at 9:51 am

      Hi Jorge! You can set all the episodes of a show as private, there are no limitations on that.

  • marcocattaneo Dec 18, 2017 at 8:20 pm

    How can I have a private embedded show exactly? I can set the private property and get a private link, but how to embed it?

    • Sergio Dec 20, 2017 at 11:33 am

      Hello Marco! Simply follow the same procedure to embed a public episode. You can do it from the episode page by clicking the “embed” button or from the the CMS. Simply access the Content Management System > Select the show containing the episode > Select the Share Icon option to the corresponding episode > Embed.

      If you need further assistance, please contact us at support@spreaker.com

  • Harold Thornbro Dec 17, 2017 at 2:58 pm

    You mentioned in the post that “You also have the option of adding an embedded player of the private episode into a page you control the access to” I do not see this feature anywhere as private episodes don’t have the embed link. Can you explain how this is done in wordpress. Thanks

    • Sergio Dec 20, 2017 at 11:27 am

      Hello Harold,

      Are you using the Spreaker WordPress plugin or embedding it separately?
      Can you contact us at support@spreaker.com with the details and the link to your account?

      Thanks!

      • marcocattaneo Dec 21, 2017 at 7:56 pm

        Thanks! But…what if I need to make an entire show private?

        • Sergio Dec 29, 2017 at 10:55 am

          Hello again, Marco. The option is specific for single episodes at the moment, not for entire shows.

          • Todd Aug 12, 2018 at 9:53 pm

            Is there a way to make the entire show private?

          • Chiara Sagramola Aug 22, 2018 at 5:24 pm

            Hi Todd,

            The “set as private” feature is available only on an episode level, so a show can’t be entirely set as private.

            Hope this clarifies.

            Best,

            Chiara

  • Halona Black Dec 1, 2017 at 12:12 am

    This is an awesome feature that I have been looking for! I have a health program that I sell online and have been looking for a way to share private podcast episodes with buyers that look better than sharing via dropbox. I’m excited to put this feature to use.

  • Jewish Producer (@jewishproducer) Nov 30, 2017 at 7:07 pm

    This is amazing!

  • Sunne (@sunne) Nov 30, 2017 at 6:40 pm

    Me encanta

    • Tonia Nov 30, 2017 at 6:42 pm

      Gracias Sunne, prueba la función y para cualquier feedback aquí estamos!

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