Leonardo Marker is widely known as a successful and charismatic TV presenter in Mexico, and is a prominent figure in Mexican entertainment in general. He has recently been gracing Spreaker and its airwaves via the Leonardo Marker Podcast, bringing his talent worldwide. Read on to learn about his amazing path in show businesses and how he has benefitted professionally from podcasting.
Do you mind introducing yourself?
I’ve had almost 24 years of experience, and have worked in radio, print, television and on the Internet. I’m passionate about communication and am committed to truth, and I’m hopefully emerging as one of the key players in the entertainment industry in Mexico.
When and how did you get into television and radio?
I was born and raised in Mexico, and began my career at age 9, working as an extra and later as a soap star in shows like: Alcanzar una Estrella II, Agujetas de Color de Rosa, Confidente de Secundaria, and La Dueña y Abrázame Muy Fuerte. At 18 I began my career in production and content creation on some of the most successful shows on television in recent years: HOY (in three different seasons), Big Brother, La Oreja, El Rival más Débil, Al Sabor del Chef, Mentiras y Verdades: Los 50 años de las telenovelas, Trayectorias con Aurora Valle, and Mujeres Asesinas (in three different seasons), among many others. From 2007 to 2011 I was Director of Press and Public Relations at The Mates Contents SA de CV, and a consortium of producer Pedro Torres, leading series, campaigns and programs like: Amantes de Café, Destapados Sprite, De Por Vida Bancomer, YOO sí voy, Tiempo Final 3, and Estrellas del Bicentenario. For over 3 years, I was the presenter, director and producer for the Mujeres Asesinas, and TV presenter of Asesinomanía driver, a program broadcast on all local cable systems in the country.
I created Aurora Valle, Parallel Lives in 2010 with his partner, which eventually became Aurora Valle Presenta. In the last half of 2011, I served as general producer of multimedia digital content and the talent show Voice, also taking charge of its direction and Press and Public Relations of the show. I have given talks and lectures on entertainment journalism, show business, and reality TV in prestigious schools such as: the Public Image University, the Faculty of Political Science of the UNAM, and the FES Acatlán.
Awesome, you have quite a bit of experience behind you. When and why did podcasting come into the equation?
I had no idea what a podcast even was. I had heard the term, of course, but didn’t really know. Then I discovered how wonderful it was to have a free space that allows for freedom of expression, for listeners to get to know different personalities intimately, where friends and music can come together. All this, broadcasted via a fun and entertaining internet radio show. It’s great!
What does podcasting mean to you? What do you hope listeners get from it?
I hope my listeners have fun, and learn things they might have never known before about their favorite artists. I also hope that they tune in routinely, week to week. Whether in the car, while exercising at the gym, or just through their iPod, it’s something entertaining and fun.
Spreaker was actually a fluke of fate. One day I was reading my timeline on Twitter and suddenly I saw a tweet from Marco Antonio Regil. I checked your link and started to learn about the software, and the rest is history!
How do you plan your shows?
I don’t do much planning. Every week I write a column called ‘Personalities with Style’ in the weekly City Mexican Style, and I thought it would be fun and original to present some aspect of it to both my readers and listeners in general, on Facebook and Twitter, with full interviews presented through the podcast as well as the magazine.
How do you attract listeners?
I look for showbiz personalities in Mexico with a good amount of followers on their social networks so that they can help with the promotion. I would love to have a bigger audience, but am not sure how to go about it.
Has this podcast helped you personally or professionally?
Definitely, having your own space helps in every way. Both the column and the podcast have helped in establishing myself as an interviewer. It’s an unrestricted space where you can talk about everything without any censorship and without time limits…and that’s priceless!
Muchas gracias Leonardo!