Growing your podcast audience is something you should do regularly, dedicating just as much time and passion as you do when crafting and recording each of your podcast episodes. But marketing your podcast can be frustrating. There are so many shows out there. It is getting harder to make your podcast stand out from the crowd. However, the good news is that an audiogram can help your show pop and grab potential listener’s attention.
Bruce Wawrzyniak, host of “Now Hear This Entertainment” wrote in a previous guest post that he fears podcasters are constantly adopting a “build it and they will come” approach. But with over 1 million podcasts in circulation, distribution on a variety of different platforms is not enough – although, with Spreaker’s one-click distribution, it does help. But the question remains: how can you promote your podcast?