Tag Archives: spreaker

Podcasting Tips Spotlight

Q&A on Podcasting with John Lee Dumas

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Podcast Movement is just around the corner and we’re thrilled to be there among the podcasting giants.

Before we head out to the world’s largest podcasting conference, we’ve asked some podcasting rock stars to a answer a few of our questions. You’ll be seeing these guys there, too, taking the stage at the industry’s most anticipated event.

John Lee Dumas is the first expert to kindly reply to my questions, and he’s given us his dos and don’ts on podcasting.

A few words that best describe who you are.

I am the host of EntrepreneurOnFire, a daily podcast interviewing today’s most inspiring and successful Entrepreneurs. EntrepreneurOnFire has been awarded best of iTunes and generates over 1 Million unique listens and over $250,000 in revenue per month.

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Podcasting Tips

Why You Need To Be Ready For the Podcasting Revolution

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Serial famously became the fastest podcast to reach five million downloads towards the end of last year. Anyone that still has doubts about the surge in popularity of audio on demand, only need to look at President Obama arriving at Marc Maron’s garage a few weeks ago to record an interview on his WTF Podcast.

2015 will be the defining moment when even the President of the United States realised how the media landscape has changed. Only five years ago everyone was reading physical magazines and newspapers, but as this industry spirals into decline, readers are now moving away from the traditional media sources.

The modern, sophisticated audience is replacing old media with experts that they can relate to in niche areas that interest them that are armed with an authentic voice. Although people may have struggled with the concept in the past, the digital age has paved the way as society soaks up on-demand content on Kindle, Steam, Netflix, Spotify and the ubiquitous App Stores without even thinking.

There is an awareness that podcasting is to radio as blogging is to newspapers. Could this mean that the future of media is not owned by Citizen Kane-like characters but by everyday people leading the way in their field of expertise? Do you hop on the podcast bus or get left behind cursing yet another missed opportunity?

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Podcasting Tips

Podcasting for Bloggers: How to Get Into the Game

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Podcasting is a valuable asset to bloggers. It offers the opportunity to grow your audience and expand your influence. However, podcasting is more than just the latest trend.

In 2013, Apple’s podcast subscriptions through iTunes reached 1 billion. RawVoice, a podcast analytics company, noted that the number of unique monthly podcast listeners tripled to 75 million from 25 million in five years.

NPR veteran Alex Blumberg, the former host of “This American Life” and “Planet Money” raised $1.6 million for his podcast venture “Gimlet Media.”

From print ads to Facebook, entrepreneurs desire a way to reach more people. Podcasting is another option to accomplish that goal.

Podcast listeners are fanatics. They love new content that will distract them from a long work commute or an airport layover.

Listen live or catch the recording. Podcasting has created a culture of on-demand information that gives the listener the option to choose.

Moreover, as a podcaster, you possess the control. You’re not limited to a particular topic or time limit. You can decide what works best for you and your audience.

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News Product

What’s going on with Spreaker’s listeners?

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Last November we published an infographic with the aim of helping you understand your Spreaker audience and better engage with your listeners, plus give you the upper hand with new data that can be used to monetize your content.

After 6 months we want to give you an update on who’s listening to your content on Spreaker.

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News

Who listens to Podcasts? Here’s new data from Edison Research

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The first step to better targeting your podcast is understanding who the potential consumers of the medium you’re using are. If you know which particular market you’re talking to, you can approach your content with more awareness and communicate with your audience more effectively.

On June 25, Edison Research published all their podcast-related survey data from The Infinite Dial 2015, giving us a fully comprehensive view of who is really listening to podcasts.

Podcast listeners are more affluent than the general population (36% have a household income greater than $75,000), and have education beyond high school. A decade ago, it was primarily males who would listen in. In 2015, that number is now evenly split with 50% men, 50% women. Looking at age, there doesn’t seem to be a huge difference among age groups, with even teenagers making up a slice of podcast consumers.

Smartphone ownership has been found to be a major factor in the consumption of podcasts; currently 22% of smartphone users listened to a podcast in the last month. Additionally, nearly two-thirds of all podcasts are listened to on mobile devices over desktop computers.

Brands will find interesting data in the activity of podcast users on social media: it seems they use the platforms multiple times per day.

A fully detailed description of the research can be find on Rainnews.

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Podcasting Tips

3 pieces of gear for starting your podcast

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Do you want to start a podcast, but have no idea what equipment to buy?

Here are 3 tips on how to start on the right foot with a low budget:

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Events

Spreaker is sponsoring the Web Radio Festival in Rome!

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More than one hundred years ago, the Italian scientist and inventor Guglielmo Marconi developed the first effective radio communication system. In 1901, he successfully sent wireless signals across the Atlantic Ocean, disproving the dominant belief of the Earth’s curvature affecting transmission.

Many years have passed since that first amazing scientific discovery, and now that Web Radio Festival is about to start in Rome, I can already anticipate that magic feeling I’ll get on meeting Elettra Marconi, the daughter of the man who can be considered the Father of Radio.

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Events

Spreaker is going to the Podcast Movement!

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Podcasting’s momentum has been continuously building up over the past 10 years, attracting creatives and audio content nerds alike, culminating in the success it is today. What better example of the heights it has reached than Podcast Movement, the now annual podcasting event, with this year’s second ever gathering taking place from July 31st to August 2nd. Past, present, and future podcasters will converge in Fort Worth for two packed days and nights – and Spreaker is proud to announce that we are both sponsoring the event as well as attending!

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Spotlight

‘If I Were You’ a Podcast That Will Make You Laugh

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Have you ever wanted to escape reality and forget about all the trouble that is happening in the world. Here’s the solution if you like comedy. Let me introduce to you ‘If I Were You’ with Jake Hurwitz and Amir Blumenfeld. They are two long time friends that like to give advice to listeners about areas they’re qualified to talk about and areas they aren’t. As they read the emails you never know what rabbit hole the guys will go in with their personal stories. Jake and Amir come from a comedy web series called Jake and Amir that started on May 23, 2007 and they played as themselves. The comic duo might be a little too explicit for the ears but hey it’s comedy we all need a laugh.

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On their latest episode called Raven Nest Jake and Amir covered apologies, dream homes, and slots. Here are questions and topics they got asked during the show.

  • Do you care about your school reputation?
  • How can I get back to the serial toilet destroyer?
  • How do you embarrass a serial toilet destroyer?
  • Dream Homes and living in Raven Nest.

Make sure to email them to get your advice from them during the show. New episode airs on Monday and you can listen to it via Spreaker

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