Author Archives: Vernon Ross

Vernon Ross Visit Website
Vernon is a podcast host of The Social Strategy Podcast, social media strategist and business coach. He's is an expert on cultivating relationships, sponsorship marketing and public speaking.
Podcasting Tips

Promoting Your Podcast with the Spreaker Player

0

 

Promoting your podcast can be really hard work.  It takes time sharing to multiple networks and the time you spend sharing can add to the overhead and workflow of producing a quality podcast.

Speaking of promoting your podcast if you missed my last post about Promoting Your Podcast on LinkedIn to Build Authority you should check it out.  It talks about how you can leverage the power of LinkedIn to get more listeners and build a larger following.

It would be amazing if you could get the listeners of your podcast to start promoting your show or make it so easy for them to share they couldn’t resist sharing your podcast with their friends and family.  The great news is the Spreaker player has social sharing built right into the embeddable widget you can use on your own website making the process of sharing your podcast seamless.

One advantage to using the Spreaker player is that when a user shares your podcast to Twitter via one of the embeddable widgets you’ll see a Twitter Card like the one pictured below. The Twitter Card improves the user experience by allowing your listener to consume your podcast right in the Twitter stream.

Read More
Podcasting Tips

Promoting Your Podcast on LinkedIn to Build Authority

0

LinkedIn may not be your first choice with you think about promoting a podcast and getting listeners, but done correctly you will see an increase in listens, downloads and overall user interaction via this widely overlooked platform.

I’m sure you’re curious; how do I upload a podcast to LinkedIn? I’m glad you asked. LinkedIn added a feature in 2014 that now allows all its users to publish blog style content directly to their LinkedIn profile. To learn more about LinkedIn Pulse head over to LinkedIn Help. For the purposes of this post, we’re going to pretend you already understand the basics of LinkedIn Pulse.

Let’s navigate over to your Spreaker episodes listing:

Eplisting

Read More