Tag Archives: startup

News

Meet the Team Volume 15 #Manuele

 

Since arriving in Berlin, our team has been steadily growing, and one of our latest additions has been Manuele. We spoke to the our new designer about what he does and what it’s like to arrive in Germany, without knowing a lick of German.

Hi Manuele! Thanks for doing this interview with us and taking time out of your busy schedule. How are you?

Really fine, thanks. I’ve just arrived in Berlin and it’s pretty exiting to be here.

Can you introduce yourself and let us know what you do at Spreaker?

Sure, my name is Manuele, and I work as a designer here at Spreaker.
Basically my main job here is to make Spreaker even easier, more engaging and fun to use. And I really like it, indeed!

How did you start your job at Spreaker?

I’ve known Marco since the university years. A while ago he asked me if I wanted to meet the other guys at Spreaker, and of course I did. Basically they were looking for a designer and I was looking for a new challenge. A pretty good match I would say…

We think so too. So, which Spreaker feature do you like the most?

The ability to broadcast live, I believe that this is one of those features that really sets Spreaker apart and can be a lot of fun to use.

Can you give us a few reasons why it’s great working at Spreaker?

The team is simply great, driven and full of energy, and this really makes all the difference in the world to me. Also, working on Spreaker gives me a world of opportunity to elaborate and experiment in design for social interactions and sound creation and consumption. As a designer I couldn’t ask for more.

Even if you are a newbie, do you have any fun memories that you would like to share?

Well, nothing in particular yet, but I did just move to Germany without knowing a word of German. I’m sure I’m about to build a big, really big, collection of fun memories!

What are your favorite podcasts on Spreaker?

Lately I would say EAST COAST ROCKERS.

Where can we find you on the internet?

You can follow me on Twitter, I’m @Fhuel.

Thanks Manuele and have fun in Berlin ūüėČ

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News

We’ve Reached One Million Users!

We are thrilled to announce that we’ve reached¬†one million users!

Spreaker has really grown over the past few years, and our users are testament of that. Hailing from all over the world, from revolutionaries of the Arab Spring to superstars like The Ting Tings, you’ve all brought colorful, and of course quality programing to our airwaves. We can’t thank you enough!

We’re working hard at developing new and exciting features to really show you our appreciation. Stay tuned for new and better ways to bring your podcasts to the world.

Your talent and dedication has made the site what it is today, so thanks again. You guys are the best!

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Spotlight

The Spreaker week in recap

Hello sunny weekend! Spring seems to start and we are really happy here at Spreaker. Friday night is around the corner, let’s take a look at what he had going on this week:

Podcasts:

The Myth behind Networking: Tazz takes a closer look at what it means to “network” and what you should really know in order to get ahead in life and work. It’s the first time this Seminar has been made available for free!

Start your engines: If you’re ready to have a baby yourself, The Moving Peapod offers workouts to help prep your body for the pregnancy ahead. Join Kim Watkins for your first session.

Dr Ande’s Writers’ Radio: shares tips on everything there is to learn, about publishing, marketing, and improving your writing¬†from a business perspective, to getting over your writer’s block.

Action Nerds GO: brings together a few friends to have fun conversations about sci-fi, video games, cars, science, technology, and more!

Cosas de pareja y algo m√°s: If you’re having relationship troubles and just happen to speak Spanish, you can’t miss this podcast by Daniel Vasquez Montano, helping you to shed light onto your interpersonal relationship problems!

Other:

Meet the Team:¬†Giada is our colorful and active Administrative Head, taking care of all of Spreaker’s employees, check out this lady’s interview!

Happy weekend, see you on Monday!

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Podcasting Tips

Emprende.la: podcasting on innovation and technology

Our very own Cristina interviewed Celeste North of Emprende.la, a Mexican Blog/Podcast focusing on technology Entrepreneurship and seeking to bring entrepreneurs to the attention of investment funds and other organizations that can help the growth of their ideas. Celeste, who is the producer of the podcast, was sweet enough to respond to Cristina’s questions. Let’s see what she had to say.

The following interview is in Spanish. Below you can find a transcript in English.

How did Emprende.la start, and how did you get involved with podcasting?

Many years ago Arturo Garrido and Omar Mendoza, my co-hosts in the podcast, were producing another show called ‚ÄúMon√≥logos de la cantina‚ÄĚ. They got started because they both liked to talk about technology and they were interviewing a number of people here in Mexico involved in the startup ecosystem. So they decided to turn this into a professional effort, started recording all these interviews and launched Mon√≥logos de la cantina. However this remained quite an informal show.

One year later, at a barcamp in Mexico City, I met Arturo; at that time I already had some experience in producing podcasts and, when he told me this incredible story and asked me to help them polish their show format a little bit I immediately accepted. So we started co-producing the show.

At some point we started realizing that our audience was growing steadily; we were mainly dealing with entrepreneurship, startups and technology innovation and we understood that we were addressing a new need which was not fulfilled here in Mexico.¬†So we made the decision to end the ‚ÄúMon√≥logos de la cantina‚ÄĚ and started Emprende.la.

So, business education and technology innovation are the main focuses of your show. What is the benefit of adopting a podcast format when dealing with Innovation and Technology?

The advantage of podcasting is being able to share lots of information in a very agile format. The vast majority of people who are listening to us download the show on their mobile players and listen to it anywhere: in the car, on the go, and so on.  This is particularly important when it comes to interviews Рwhich are the format we use the most: podcasts allow the audience to hear information from the real voice of the interviewed person Рthus delivering a much better user experience compared to text Рbut at the same time are so flexible and easy to manage.

When is podcasting more effective compared to blogging?

In our specific case, podcasts work great because we do a lot of interviews. We have noticed that it is really hard to capture the audience attention with very long texts while podcasts do a much better job at keeping people interested. Text content might be slightly easier to share – you basically send around hyperlinks – but podcasts can deliver such a unique user experience that is impossible to replicate in writing.

Ok, now let’s go more into the details of the subjects you are dealing with: entrepreneurship, Venture Capital, Startups and innovation. What is the benefit of dealing with a variety of media like video, text and audio, in particular for what concerns the entrepreneurship environment?

There is a huge amount of resources available on the Internet which deal with entrepreneurship: blogs, podcasts, videos and so on. It’s really crowded. But I believe that we can differentiate ourselves in two ways: first by interviewing local entrepreneurs and sharing their experience and, second, by curating content. So what we are doing is basically selecting the best content out there and make it available to our audience in a variety of formats.

We believe that if we make content available in many different formats, you choose the medium that suits you best: audio, video or text. This helps us reach a larger audience.

People have less and less time available, especially our audience which is made of young startup entrepreneurs who need to access a lot of resources in a very short time.¬†The key is to be good at summarizing all this content: people don’t always have the time to watch a 20 minute video, and so being able to make the same quality content available in different formats is very valuable.

So, content quality is key. What does it mean producing “quality content” when dealing about Startup entrepreneurship?

Here in Mexico the concept of Technology Startups is still quite new. The first Venture Capital fund specifically investing in Mexican startups was incorporated only this year:¬†Mexican VC. They invest in very young companies, usually at the prototype stage: so no business results or revenues yet but vision and high growth potential. This is radically different from what has been going on here in the traditional business environment and people need to learn how it works. A lot of entrepreneurs do not have the background that is needed to understand how the VC industry works. The concept is so new and there are many doubts, and entrepreneurs don’t really know their way around yet.

So there is a clear need for what we are doing: help people who want to create a technology-based business and put them in touch with organizations which can help them or invest in their ideas. Interviews and podcast help us creating these relationships in a virtual environment before they are established for real.

So, talking about startups and young companies… Spreaker is one of those! One of our objectives is making audio more and more social.What do you think is the relationship between audio and social networks today? What are the benefits of integrating the audio experience with social media?

Audio is a very flexible and lightweight medium; it can also be consumed while you’re doing something else on your computer, while video on the contrary requires a lot of attention. I think what you are doing is making it really easy to share audio in a direct way, through social networks.

There is a lot of good audio content that gets lost because people don’t know how to share it.¬†The advantage of using Spreaker lies in the fact that sharing files is simplified, viral style, and so is active and fast. And from a production to distribution standpoint, it’s really interesting.

But at some point it might be good to be able to monetize your productions. Speaking of monetization, what advice can you give our listeners?

A great way to monetize is by offering certain content as Premium. Have people pay for accessing exclusive interviews but leave most of the content free. This is the same thing happening with TV of course. At the same time even adding commercials can always be an alternative in a way that is not intrusive or that could turn people off.

Thanks for your kindness, Celeste, and for sharing your experience with the podcasting world. Til next time!

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Events

Social Media Week Milan: we’ll be there!

Registering is now open for the upcoming events at Social Media Week in Milan. Spreaker, along with Italian startups Securo and Triddles, have two events in store that you simply cannot miss!

“Caccia alla startup”: Play along on your smartphone using Foursquare throughout the streets of central Milan. It’s a chance to have fun and learn great geek tips to use in social media.¬†And thanks to the support of Kodak Italia, the winners of the scavenger hunt will receive an ESP C310 printer. It’s the latest to come out of the Kodak house, and is multifunctional and features easy wifi configuration.¬†It’s an great opportunity to let go, as well as bring home a great souvenir from the day spent together. The only must of course, is not to leave your smartphones at home!

“Social Networks: opportunit√† o schiavit√Ļ?” Brought to you by the Urban Center, the short play showcases the typical moments, opportunities, and paranoia brought on by social networks, told by the social networks themselves. Facebook, Twitter, and Foursquare are interpreted by 3 exceptional speakers: Cecilia Pedroni, Roberto Cobianchi, and Linda Serra, and each will describe the freedoms and hinderances that hide within their daily use. Riccardo Goretti, theatrical performer, is Man 1.0, totally engulfed by all the new social interactions. What will come out of all this in the end? What are the pros and cons of social networks? Come and find out at the Urban Center September 22.

Remember to sign up here & here to the free events and tell your friends.

We’ll be waiting for you in Milan, don’t miss it!

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Events

Provincia Meccanica: how to create startup in Italy

Hello startuppers, today this post is for you!

Have you ever thought about the real difficulties of young Italian entrepreneurs? Have you ever searched for any possible solutions? Surely you did! But perhaps you have never tried to talk to a group of people who is facing the same problems and who may propose good solutions. Well, we believe that it’s time to do it and for this purpose we have organized an event with the title ‚ÄúProvincia Meccanica- How to create startup in Italy‚ÄĚ that will take place next 16th November at Arteria, Vicolo broglio 1, Bologna.

During the event we will try to answer to the following questions:

-Is true that for creating an innovative startup you have to leave Italy?

-Which are the perspectives for those who decide to stay in our country?

-What is possible to do and what is not?

We will bring to the fore the direct experience of entrepreneurs in a real barcamp style.

Until now the startups that have already confirmed their participation are: MusiXmatch, Balsamiq, Mashape, Koinema, Econoetica.

The event is open, so don’t miss it!

Tuesday 16th November at Arteria Vicolo Broglio 1, Bologna at 18,30 pm.

For more info: tonia.maffeo@spreaker.com

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