Apple announced at the WWDC 2019 in early June that they would be updating how they categorize podcasts, with the aim of making shows more discoverable. To date, it hasn’t been confirmed precisely when these new categories will appear on Apple Podcasts, however, we wanted to summarize exactly what we do know and look at what you need to do now in order to be compliant with the new categories.
So, what sort of changes do Apple Podcasts have lined up? Well, lots! So far we know that True Crime will be added as a totally new category, Games & Hobbies will be rebranded as Leisure, History will become a stand-alone category and tons of subcategories will be added – for example, each sport will be getting its own channel. This gives you the opportunity to get nice and specific with how you classify your show.